Shivamma is an ardent sales rep for the energy drink Nuracle. The multilevel marketing method at Nuracle is her only belief and motivation for life. To Shivamma, living in a poor town on the outskirts of a city with her bed-ridden husband, a soon-to-be-married daughter, and brattish son, Nuracle’s worldview—“I will do it!”—is a source of confidence and hope.